Essay·11 min
Sleep that does not have to be earned
A wearable that shifts REM without a pill is a real, early result. What it is not, yet, is a new moral of the night.
Nou Heravi
Construct
reward
Pieces that engage reward as a primary psychological lens.
4 pieces
Brief·6 min
Motivation is not a mood — it is a circuit people will sell
Animal work on orexin and persistence is real. The leap from rat breakpoint to a human product is not.
Essay·7 min
Habit is not a feature — it is a capture strategy
Product teams celebrate retention. Psychologists study habit. When those languages blur, design starts optimising for compulsion while calling it care.
Nou Heravi
Essay·8 min
When the machine becomes company
Always-available agents do not only answer questions. They enter the attachment system — quietly changing who we reach for first when the mind will not settle.
Nou Heravi